Information Warfare By John D. Turner
"One facet of information warfare, “psychological operations” or psyops, is all around you.
It is in the commercial advertisements you see when you drive your car, or watch TV. It’s on the network news you watch and in the newspapers and magazines you read. When you see a political ad, put out to convince you to vote for someone (or against them), that is information warfare. When we want to put a good face on it, we call it “public relations”. When we wish to demonize, we call it propaganda. It is the battle for the hearts and minds, in a positive or negative sense, of the target audience.
A big part of what we are trying to accomplish in Iraq is based on psychological operations; an attempt to win the hearts and minds of the Iraqi people and bring a stable democracy of some sort to that region. "
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