What is Web 3.0? :: Rough Type
Back in May, an intrepid interlocutor in Korea stuck a pointy stick into a semantic hornet's nest by asking Google's resident CEO, Eric Schmidt, an "easy question": What is Web 3.0? After some grumbling about "marketing terms," Schmidt obliged, saying that, to him, Web 3.0 is all about the simplification and democratization of software development, as people would begin to draw on the tools and data floating around in the Internet "cloud" to cobble together custom applications, which they would then share "virally" with friends and colleagues. Said Schmidt:
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